Secrets To Crafting An ATS Optimised Resume By Spires Recruit

18 July 2025

A strong resume is your best chance of getting an interview in the fiercely competitive job market of today. However, your CV frequently needs to go via an Applicant Tracking System (ATS) before it ever gets to a human recruiter. The gatekeepers of contemporary hiring, these advanced software systems sort through hundreds or even thousands of applications to find the most qualified applicants. Any serious job seeker must now know how to optimise their resume for applicant tracking systems (ATS).

We at Spires Recruit, a premier recruitment company committed to matching exceptional candidates with suitable openings, have firsthand knowledge of the complexities of applicant tracking systems. We have unique insights into what makes a resume really stand out to these automated systems because to our experience dealing with countless firms in a variety of industries. Here, we share the keys to creating a resume that not only looks good on paper but also, and this is very important, performs well in an applicant tracking system.

Demystifying the ATS: Your First Hurdle

Consider an ATS to be a digital library. Its main responsibility is to scan, process, and store resumes so that recruiters may search them. The applicant tracking system (ATS) searches its database for resumes that meet certain requirements, mainly job titles, keywords, and abilities, when a recruiter is seeking for prospects. No matter how qualified the applicant is, the algorithm may misread or, worse, ignore resumes that are poorly designed or do not contain the appropriate keywords. Making your resume ATS-friendly and simple to read for this program is the aim.

Spires Recruit's Expert Strategies For ATS Ranking

Our staff at Spires Recruit stresses a multifaceted strategy for resume optimisation, emphasising both structure and content. These are our best-kept secrets:

1. Integrate Keywords Strategically

Use the ATS Language Your job description is your guide. Examining the job description carefully is the most important step. List all of the necessary experience, industry terms, software skills, qualifications, and essential skills. The ATS will be searching for these keywords.

  • Organic Integration: Instead of merely listing keywords, include them organically into your experience descriptions, summary/objective, and bullet points. The ATS looks for background. Instead of using "SEO," for example, write "Led successful SEO campaigns to increase organic traffic by 25%."
  • Exact Phrasing: Accurate Phrasing ATS frequently searches for exact matches, so if the job description calls for a certain term, such as "customer relationship management," use that exact phrase instead of just "CRM."
  • Vary Your Terminology: While exact matches are important, also include common variations or synonyms where appropriate (e.g., "project management" and "PM").

2. Clean and Consistent Formatting: Simplicity Wins

  • Standard Layouts: Adhere to conventional, tidy resume formats. An ATS may become confused by complex tables, fancy images, text boxes, or odd fonts. Standard lines, distinct titles, and basic bullet points work well.
  • ATS-Friendly Fonts: Make use of readable and well-known fonts such as Times New Roman, Calibri, Arial, or Georgia. ATS can interpret them with ease.
  • Avoid headers and footers for important information: Your name and contact information should be in the main body of the text, even though certain ATS can read these.
  • Absence of embedded objects or images: Images, logos, and graphs should not be embedded straight into your resume unless you work in a highly visual industry where a portfolio link is required.

3. Optimize for Readability by Both Machines & Humans

Use standard section headings like "Summary," "Experience," "Skills," "Education," and "Awards." ATS can quickly identify these.

  • Reverse-Chronological Order: Commence with your most recent position and list your training and experience in reverse chronological order. This is the format that ATS typically requires.
  • Calculate Your Success: When describing your achievements, if possible, use metrics, percentages, and numbers. It is much more effective and ATS-friendly to say "Increased sales by 15%" rather than "Responsible for increasing sales."

4. Choose the Right File Format

  • PDF is preferred (but make sure to read the instructions!): PDF is a secure option because it often maintains formatting the best. But make sure the PDF is text-searchable rather than image-based (from a scan, for example).
  • Word (.docx): A lot of ATS are also capable of handling.docx files. Always adhere to the job application's precise instructions; if a.doc or.docx file is requested, supply it.

5. The Essential Proofread

  • Remove Mistakes: Grammatical and typographical errors are harmful. They can lead to an ATS misinterpreting keywords, in addition to giving human recruiters a bad impression of your attention to detail. Make use of grammar and spelling checkers, and have someone else look over your resume.

You may greatly increase your resume's chances of getting past ATS filters and getting that important interview by carefully implementing these tactics, as advised by the professionals at Spires Recruit. Keep in mind that your CV serves as your first digital greeting; make sure it is clear and firm for both computers and people.

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